Post by sarkerraihan on Feb 26, 2024 22:43:53 GMT -8
Every Google Ads expert is aware of the need to conduct several experiments before obtaining truly performing campaigns. A small change in settings (bidding strategy, audience segmentation, ad group division) can determine the future success or failure of a campaign. But what is the result of all these tests and variations? An unmanageable mess of drafts. The Google team has set out to make the lives of digital advertisers around the world easier. As? Through the creation of the experiments page! We're launching the Experiments page, a new destination in Google Ads that can help you create, manage, and optimize your experiments in one place.
WHAT CHANGES IN CAMPAIGN MANAGEMENT? The update was Paraguay Mobile Number List necessary to facilitate the user's work. In fact, as underlined in the press release: Previously, running an experiment meant having to first create a draft campaign and then test it separately in an experiment. Now, you can select a campaign and create a custom experiment for it in one step. When you set up your experiment, you can specify how long you want it to run and how much traffic and budget from your original campaign you want to use. The advantage is obvious. Furthermore, on the new experiments page it will be possible to monitor the progress of the campaigns and see the results of the various simulations.
A big step forward that avoids the creation of useless drafts and the waste of precious time. GOOGLE ADS, HOW TO APPLY THE EXPERIMENT RESULTS TO THE ORIGINAL CAMPAIGN? In the testing phase the various experiments obtain good results. Optimal. But how to replicate these results in the original campaign, in order to improve its performance? Simple: just one click! On the new experiments page, you can choose to apply the new bidding strategy to your base campaign. This helps you avoid any implementation issues and makes it easier for you to see the expected increase from your experiment results.
WHAT CHANGES IN CAMPAIGN MANAGEMENT? The update was Paraguay Mobile Number List necessary to facilitate the user's work. In fact, as underlined in the press release: Previously, running an experiment meant having to first create a draft campaign and then test it separately in an experiment. Now, you can select a campaign and create a custom experiment for it in one step. When you set up your experiment, you can specify how long you want it to run and how much traffic and budget from your original campaign you want to use. The advantage is obvious. Furthermore, on the new experiments page it will be possible to monitor the progress of the campaigns and see the results of the various simulations.
A big step forward that avoids the creation of useless drafts and the waste of precious time. GOOGLE ADS, HOW TO APPLY THE EXPERIMENT RESULTS TO THE ORIGINAL CAMPAIGN? In the testing phase the various experiments obtain good results. Optimal. But how to replicate these results in the original campaign, in order to improve its performance? Simple: just one click! On the new experiments page, you can choose to apply the new bidding strategy to your base campaign. This helps you avoid any implementation issues and makes it easier for you to see the expected increase from your experiment results.